Tata 1mg, OneBanc Announce Payroll-Integrated AI Healthcare Model for Indian Corporates

The collaboration brings Tata 1mg’s medicines inventory, NABL-accredited diagnostics, and delivery network into OneBanc’s salary infrastructure, converting payroll platforms into personalised health hubs.

Tata 1mg and OneBanc have announced a strategic partnership to integrate AI-led corporate healthcare directly into payroll systems, targeting a market opportunity of over Rs 12,000 crore across diagnostics, OPD, and preventive wellness.

The collaboration brings Tata 1mg’s medicines inventory, NABL-accredited diagnostics, and delivery network into OneBanc’s salary infrastructure, converting payroll platforms into personalised health hubs.

The integration aims to streamline employee access to healthcare by embedding services into the daily salary workflow. For employees, the model offers improved continuity of care, convenience and cost efficiency. For enterprises, it brings potential gains in productivity, absenteeism reduction, and lower claim volatility, while also strengthening workforce retention. The partnership additionally gives healthcare brands context-aware access to verified salaried users—a valuable segment within India’s 600-million-strong workforce.

The move comes amid rising health and productivity concerns in India’s white-collar ecosystem. According to Deloitte and BritSafe (2023), seven in ten employees report high stress, and 80 per cent experience mental-health symptoms, costing employers an estimated Rs 1.1 lakh crore annually through absenteeism, presenteeism, and turnover. Mid-senior exits now cost companies up to Rs 25 lakh per employee, while group medical cover premiums have increased 20 per cent over the past two years (IRDAI, 2024).

Simultaneously, digital-health companies face mounting challenges. Customer-acquisition costs have risen 40 per cent in three years (Redseer, 2024), even as loyalty rates decline. Convenience, rather than brand, has become the primary trust driver, pushing platforms to explore embedded-health models inside employer ecosystems.

India’s corporate-wellness market, valued at Rs 21,000 crore and growing at 5 per cent CAGR (IMARC, 2024), is seeing a shift toward digital-first health access. Gen Y and Gen Z employees now expect transparent, one-click care through employer platforms. A CII–Deloitte 2024 survey revealed that nine in ten CHROs plan to expand wellness offerings with a focus on personalisation, predictive care, and payroll-based health integration.

Commenting on the development, Vibhore Goyal, Founder and CEO of OneBanc, said, “OneBanc’s AI-driven platform already simplifies how employees interact with finance, salary, and benefits. With Tata 1mg, we now bring trusted healthcare into that same flow, making every salary cycle a chance for timely care. Our AI SmartRoute predicts moments of need and triggers in-time nudges, and this partnership extends that precision to wellness.”

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